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Get my free YouTube Ads audit

YouTube ads agency: Video ads that get watched. And get results.

We make the ad and run the campaign, so the creative and the targeting work together.

Most YouTube ads get skipped in five seconds because they were edited for TV, not for a skip button. We build hooks for the skip, campaigns for the right viewers, and tracking that shows what video actually drives.

We'll find 3–5 leaks in your YouTube Ads account. Free, no obligation.

a video ad playing with a skip button and a timeline

The real problem

Your video looks great. Nobody watches past the skip button.

The brand video cost a fortune, the views are cheap, and nobody can say whether YouTube drove a single sale.

Sound familiar?

  • “Everyone skips after five seconds.”
  • “We can't tell if YouTube drives sales.”
  • “We only have one long brand video.”
  • “Views are cheap, conversions aren't.”

YouTube works when the first five seconds are built for the skip button. And when the campaign is built to measure what happens next.

Five checkpoints decide your YouTube Ads cost per customer.

  1. 01Hook
  2. 02Audience
  3. 03Format
  4. 04CTA & page
  5. 05Measurement

Break one, and costs climb. Here's where YouTube Ads budgets usually leak.

See the five leaks

YouTube Ads leaks

Five places your YouTube Ads budget leaks.

Select a leak to see what it looks like inside a real account.

HOOK LEAK

You lose them before the skip button.

If the first five seconds don't earn attention, you pay for impressions that never become viewers.

Find my biggest YouTube Ads leak

Free audit · 3–5 leaks, ranked by wasted spend.

BeforeAfter
Before and after illustration: You lose them before the skip button, then hook lands in the first 5 seconds

You lose them before the skip button.

Hook lands in the first 5 seconds

01HookYou lose them before the skip button.

If the first five seconds don't earn attention, you pay for impressions that never become viewers.

BeforeAfter
Before and after illustration: You lose them before the skip button, then hook lands in the first 5 seconds

You lose them before the skip button.

Hook lands in the first 5 seconds

02AudienceThe right video, shown to the wrong people.

Broad targeting without intent signals wastes reach on viewers with no reason to buy.

BeforeAfter
Before and after illustration: The right video, shown to the wrong people, then the right people see the video

The right video, shown to the wrong people.

The right people see the video

03FormatOne long video, used everywhere.

In-stream, Shorts and bumpers need different edits. One cut for all of them underperforms in each.

BeforeAfter
Before and after illustration: One long video, used everywhere, then cuts for 16:9, 9:16 and 6s

One long video, used everywhere.

Cuts for 16:9, 9:16 and 6s

04CTA & pageA great ad with a weak next step.

No clear call to action, or a landing page that doesn't match, wastes engaged viewers.

BeforeAfter
Before and after illustration: A great ad with a weak next step, then end screen and page that convert

A great ad with a weak next step.

End screen and page that convert

05MeasurementYou can't see what video drives.

Without conversion tracking and view-through analysis, YouTube looks like a cost, not a channel.

BeforeAfter
Before and after illustration: You can't see what video drives, then see which videos drive sales

You can't see what video drives.

See which videos drive sales

What we run

The YouTube campaigns we make and manage.

  • Skippable in-stream

    Ads before and during videos, built for the skip button.

    • Hook in first 5 seconds
    • Direct-response structure
  • YouTube Shorts ads

    Vertical ads in the Shorts feed.

    • 9:16 native edits
    • Captions for sound-off
  • Demand Gen

    Video and image ads across YouTube, Discover and Gmail.

    • Lookalike segments
    • Conversion-focused
  • Bumper ads (6s)

    Short, unskippable reminders that build recall.

    • Message in 6 seconds
    • Sequencing
  • Video remarketing

    Re-engage viewers and site visitors.

    • Viewer lists
    • Sequential messaging
  • Creative production

    Hooks, cut-downs and variations made in-house.

Built from scratch

From empty account to profitable scale.

Tracking, creative, landing pages and campaigns, built by one team so nothing gets lost between agencies.

  1. 01

    Audit

    Account, tracking, competitors and offer.

  2. 02

    Tracking

    Conversions set up, verified and synced to your CRM.

  3. 03

    Creative & copy

    Ads, graphics and video made in-house.

  4. 04

    Landing pages

    Built or fixed to match each ad.

  5. 05

    Launch

    Clean structure with clear tests.

  6. 06

    Optimize & scale

    Budget moves to what's proven.

Get my free YouTube Ads audit

Step one is free, and you keep the findings either way.

Industries we know

YouTube Ads for the categories most agencies avoid.

Restricted categories need more than good ads. They need someone who knows the rules.

DTC & ecommerce

Product brands

Demand Gen and in-stream ads that drive product sales, not just views.

Finance

Mortgage · lending

Explainer-led video that builds trust before the inquiry, within financial ad policies.

Health & rehab

Healthcare · treatment

Sensitive, compliant storytelling that helps people take the first step.

Related results

Results from our video and paid media work.

The creative and the landing journey behind our paid campaigns.

  1. SwarneoProduct ad · UGC + AI visuals

    3 visual formats combined

    • LeakBalance the natural feel of creator footage with premium product presentation.
    • FixCombined authentic UGC, AI-generated product visuals, and custom product animation into one polished short-form advertisement.
    • Video
    1. 01 · The leakBalance the natural feel of creator footage with premium product presentation.
    2. 02 · What we changedCombined authentic UGC, AI-generated product visuals, and custom product animation into one polished short-form advertisement.
    3. 03 · The result3 visual formats combined
    Read the full story
    creator footage
    UGC
    visuals
    AI
    product motion
    3D
  2. KalystaSkincare · UGC ad

    UGC turned into a polished ad

    • LeakKeep the skincare product and its message clear in a fast-moving ad.
    • FixStructured creator footage, AI-generated visuals, and product B-roll around a clear hook-to-message journey.
    • Video
    1. 01 · The leakKeep the skincare product and its message clear in a fast-moving ad.
    2. 02 · What we changedStructured creator footage, AI-generated visuals, and product B-roll around a clear hook-to-message journey.
    3. 03 · The resultUGC turned into a polished ad
    Read the full story
    creator footage
    UGC
    visuals
    AI
    graphics
    Motion

Client stories

Don't take our word for it.

Hear it from YouTube Ads clients. Pick a story below.

“The challenge wasn't simply making the video look cinematic. It was communicating urgency without creating confusion.”

From Landing Pages to Full Creative From SaaS Products to Landing Pages, Video EditorYouTube Ads

Why BrandUs

Most agencies manage ads. We manage your cost per customer.

Instead ofBrandUs

Reporting clicks and impressions

Reporting leads, sales and cost per customer

Agency-owned ad accounts

You own every account, pixel and audience

Ads made by someone else

Creative, landing pages and ads from one team

Avoiding restricted industries

Compliant campaigns in finance, health and rehab

Scaling on hope

Scaling only what the data has proven

Long lock-in contracts

Month to month

Who you'll work with

Senior YouTube Ads specialists. Real names. No hand-offs.

  • Sanjeev Thakur
    Sanjeev ThakurFounder · Growth strategyLinkedIn
  • Ashu Thakur
    Ashu ThakurSr. Digital MarketerLinkedIn
  • Avinash
    AvinashSr. Graphic Designer & Video EditorLinkedIn
  • Jitender Chandel
    Jitender ChandelSr. Web Designer & Video EditorLinkedIn

Ways to work together

Start free. Fix fast. Scale what works.

Ad account audit

Find out where your budget is leaking.

FreeDelivered in 24–48 business hours

  • 3–5 leaks, ranked by wasted spend
  • Tracking health check
  • Quick wins you can apply today
  • 30-minute walkthrough
Get my free audit
Best first step

Campaign fix sprint

We fix the leaks the audit found.

CustomScoped from your audit · credited toward your first month

  • Tracking and conversion fixes
  • Wasted spend removed
  • Targeting and ad cleanup
  • Before-and-after report
Start with a fix sprint

Monthly management

Strategy, creative, optimization and reporting.

CustomQuoted after your audit · month to month

  • Google, Meta, YouTube and LinkedIn
  • Ad creative and copy included
  • Landing page alignment
  • Weekly updates and live dashboard
Talk about management

Are we a fit?

Built for brands that want customers, not clicks.

A good fit if you

  • Already spend on ads, or are ready to.
  • Sell in finance, health, rehab, DTC or B2B.
  • Want leads and sales, not vanity metrics.
  • Will act on what the data shows.

Not a fit if you

  • Want the cheapest possible management.
  • Expect guaranteed results before we've seen the account.
  • Don't want tracking fixed first.
  • You own every accountAds, pixels, audiences
  • Senior-ledNo junior hand-offs
  • Your time zoneShared Slack, weekly calls
  • Month to monthNo long lock-ins
  • NDA on requestLeast-privilege access
  • Policy-compliantFinance, health, rehab

Better together

Most brands win with two platforms working together.

We'll tell you which pair fits your business after the audit.

YouTube Ads questions, answered.

Do you make the YouTube ads too?

Yes. Our Video & Creative team edits hook-first ads, cut-downs and variations, and our media team runs them. One team, one goal.

Can YouTube ads drive leads and sales, not just views?

Yes, with the right format, audience and conversion tracking. Demand Gen and direct-response in-stream ads can drive measurable conversions.

What if we only have one long video?

That's a good start. We can cut it into in-stream, Shorts and bumper versions with different hooks.

How do you measure YouTube results?

Conversion tracking in Google Ads and GA4, plus view-through and branded-search analysis, so you can see what video contributes.

Do YouTube ads run through Google Ads?

Yes. YouTube campaigns are managed in Google Ads, so they can share audiences and conversion data with your Search campaigns.

Do I own my ad account?

Yes. The account, conversion setup, audiences and data are created in or transferred to your ownership. If we part ways, you keep everything.

How much does management cost?

It depends on your goals and ad spend, so management is quoted after your free audit. If you want the leaks fixed first, the Campaign Fix Sprint is scoped from your audit and credited toward your first month.

Do you create the ads and landing pages?

Yes. Copy, graphics, video and landing pages are made in-house, so the ad and the page tell the same story.

Do you work in our time zone?

Yes. We work with clients worldwide and set overlap hours in your time zone, with a shared Slack channel and weekly calls.

Free YouTube Ads audit

Find out where your YouTube Ads budget is leaking.

A senior media buyer reviews your account, tracking and landing pages, then shows you exactly where money is being wasted.

You'll get:

  • 3–5 leaks, ranked by wasted spend
  • A tracking and conversion health check
  • Quick wins you can apply today
  • A recommended next step, if any
Our promiseIf we don't find at least 3 leaks, it costs you nothing.
  1. 01

    Share access or screenshots

    Read-only access is enough. Screenshots work too.

  2. 02

    We review your account

    Within 24–48 business hours.

  3. 03

    30-minute walkthrough

    Findings and next steps. No sales pitch.

Step 1 of 2

Step 1
What can we help with?
Which platforms do you run? (select any)

Takes 2 minutes. We reply within 24 business hours. No sales pitch.

Your next step

Every month the leaks stay open, you pay for clicks that never become customers.

The audit is free, takes two minutes to request, and you keep the findings either way.

Get my free YouTube Ads audit

3–5 leaks found, or it costs you nothing.

Get my free YouTube Ads audit