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Get my free LinkedIn Ads audit

LinkedIn ads agency: B2B leads your sales team actually wants to call.

LinkedIn campaigns built for lead quality, account fit and pipeline, not form fills.

LinkedIn clicks are expensive, so every lead has to count. We target the right companies and roles, qualify leads before they reach sales, and track them all the way to pipeline.

Get my free LinkedIn Ads audit See where your budget leaks

We'll find 3–5 leaks in your LinkedIn Ads account. Free, no obligation.

a B2B buying committee reached by the campaign

The real problem

LinkedIn sends you leads. Sales says they're not real.

The cost per lead looks acceptable until sales starts calling. Wrong roles, wrong company sizes, people who just wanted the ebook.

Sound familiar?

  • “Half our leads are students and job seekers.”
  • “Our cost per lead is over $[X].”
  • “Leads never make it into the CRM properly.”
  • “We can't tie LinkedIn to revenue.”

On LinkedIn, the expensive part isn't the click. It's the unqualified lead your sales team wastes time on.

Five checkpoints decide your LinkedIn Ads cost per customer.

  1. 01Targeting
  2. 02Lead form
  3. 03Offer & creative
  4. 04CRM handoff
  5. 05Measurement

Break one, and costs climb. Here's where LinkedIn Ads budgets usually leak.

See the five leaks

LinkedIn Ads leaks

Five places your LinkedIn Ads budget leaks.

Select a leak to see what it looks like inside a real account.

TARGETING LEAK

You're paying to reach the wrong people.

Broad job titles and audience expansion pull in roles and companies that will never buy.

Find my biggest LinkedIn Ads leak

Free audit · 3–5 leaks, ranked by wasted spend.

BeforeAfter
Before and after illustration: You're paying to reach the wrong people, then only the roles that buy

You're paying to reach the wrong people.

Only the roles that buy

01TargetingYou're paying to reach the wrong people.

Broad job titles and audience expansion pull in roles and companies that will never buy.

BeforeAfter
Before and after illustration: You're paying to reach the wrong people, then only the roles that buy

You're paying to reach the wrong people.

Only the roles that buy

02Lead formThe form lets everyone through.

Lead Gen Forms without qualifying questions fill the CRM with low-intent contacts.

BeforeAfter
Before and after illustration: The form lets everyone through, then qualifying questions on the form

The form lets everyone through.

Qualifying questions on the form

03Offer & creativeThe offer attracts browsers, not buyers.

Generic ebooks and stock imagery collect downloads, not conversations.

BeforeAfter
Before and after illustration: The offer attracts browsers, not buyers, then founder-led offer buyers want

The offer attracts browsers, not buyers.

Founder-led offer buyers want

04CRM handoffLeads go cold before sales calls them.

Without CRM sync and fast follow-up, interest fades within hours.

BeforeAfter
Before and after illustration: Leads go cold before sales calls them, then sales calls within the hour

Leads go cold before sales calls them.

Sales calls within the hour

05MeasurementYou can't see which campaigns drive pipeline.

Without offline conversion tracking, you optimize for form fills, not revenue.

BeforeAfter
Before and after illustration: You can't see which campaigns drive pipeline, then pipeline tracked per campaign

You can't see which campaigns drive pipeline.

Pipeline tracked per campaign

Find my biggest LinkedIn Ads leak

What we run

The LinkedIn campaigns we build and manage.

  • Lead Gen Forms

    Pre-filled forms with qualifying questions.

    • Role and company qualifiers
    • CRM sync

  • Sponsored content

    Single image, video and carousel ads in the feed.

    • Value-led offers
    • Message testing

  • Document ads

    Gated or ungated guides people can preview in-feed.

    • Lead capture on page 2
    • Useful, not fluffy

  • Thought leader ads

    Promote posts from your founders and experts.

    • Founder-led credibility
    • Higher engagement

  • Conversation ads

    Choose-your-path messages in the inbox.

    • Booking-focused flows
    • Personalized paths

  • Retargeting

    Re-engage visitors and video viewers.

    • Website and engagement audiences
    • Mid-funnel offers

Built from scratch

From empty account to profitable scale.

Tracking, creative, landing pages and campaigns, built by one team so nothing gets lost between agencies.

  1. 01

    Audit

    Account, tracking, competitors and offer.

  2. 02

    Tracking

    Conversions set up, verified and synced to your CRM.

  3. 03

    Creative & copy

    Ads, graphics and video made in-house.

  4. 04

    Landing pages

    Built or fixed to match each ad.

  5. 05

    Launch

    Clean structure with clear tests.

  6. 06

    Optimize & scale

    Budget moves to what's proven.

Video & CreativeCRO & landing pagesGoogle Ads
Get my free LinkedIn Ads audit

Step one is free, and you keep the findings either way.

Industries we know

LinkedIn Ads for the categories most agencies avoid.

Restricted categories need more than good ads. They need someone who knows the rules.

Commercial finance

Lending · brokers · advisory

Reach business owners and finance decision makers with qualified, compliant offers.

B2B & professional services

Agencies · consultancies · SaaS

Account-based targeting and founder-led creative that books meetings.

Health & rehab (B2B)

Referral partners · providers

Reach clinicians, employers and referral partners rather than patients.

Client stories

Don't take our word for it.

Hear it from LinkedIn Ads clients. Pick a story below.

“The challenge wasn't simply making the video look cinematic. It was communicating urgency without creating confusion.”

From Landing Pages to Full Creative From SaaS Products to Landing Pages, Video EditorLinkedIn Ads

Why BrandUs

Most agencies manage ads. We manage your cost per customer.

Instead ofBrandUs

Reporting clicks and impressions

Reporting leads, sales and cost per customer

Agency-owned ad accounts

You own every account, pixel and audience

Ads made by someone else

Creative, landing pages and ads from one team

Avoiding restricted industries

Compliant campaigns in finance, health and rehab

Scaling on hope

Scaling only what the data has proven

Long lock-in contracts

Month to month

Who you'll work with

Senior LinkedIn Ads specialists. Real names. No hand-offs.

  • Sanjeev Thakur
    Sanjeev ThakurFounder · Growth strategyLinkedIn
  • Ashu Thakur
    Ashu ThakurSr. Digital MarketerLinkedIn
  • Avinash
    AvinashSr. Graphic Designer & Video EditorLinkedIn
  • Jitender Chandel
    Jitender ChandelSr. Web Designer & Video EditorLinkedIn

Ways to work together

Start free. Fix fast. Scale what works.

Ad account audit

Find out where your budget is leaking.

FreeDelivered in 24–48 business hours

  • 3–5 leaks, ranked by wasted spend
  • Tracking health check
  • Quick wins you can apply today
  • 30-minute walkthrough
Get my free audit
Best first step

Campaign fix sprint

We fix the leaks the audit found.

CustomScoped from your audit · credited toward your first month

  • Tracking and conversion fixes
  • Wasted spend removed
  • Targeting and ad cleanup
  • Before-and-after report
Start with a fix sprint

Monthly management

Strategy, creative, optimization and reporting.

CustomQuoted after your audit · month to month

  • Google, Meta, YouTube and LinkedIn
  • Ad creative and copy included
  • Landing page alignment
  • Weekly updates and live dashboard
Talk about management

Are we a fit?

Built for brands that want customers, not clicks.

A good fit if you

  • Already spend on ads, or are ready to.
  • Sell in finance, health, rehab, DTC or B2B.
  • Want leads and sales, not vanity metrics.
  • Will act on what the data shows.

Not a fit if you

  • Want the cheapest possible management.
  • Expect guaranteed results before we've seen the account.
  • Don't want tracking fixed first.
  • You own every accountAds, pixels, audiences
  • Senior-ledNo junior hand-offs
  • Your time zoneShared Slack, weekly calls
  • Month to monthNo long lock-ins
  • NDA on requestLeast-privilege access
  • Policy-compliantFinance, health, rehab

Better together

Most brands win with two platforms working together.

We'll tell you which pair fits your business after the audit.

Google Ads

Explore Google Ads

Meta Ads

Explore Meta Ads

YouTube Ads

Explore YouTube Ads

LinkedIn Ads questions, answered.

Is LinkedIn worth the higher cost per click?

For B2B and high-value services, often yes, because targeting by company, role and seniority means fewer wasted leads. We judge it on cost per qualified lead and pipeline, not cost per click.

How do you improve lead quality?

Tighter account and role targeting, qualifying questions in the form, better offers, and fast CRM follow-up. We also exclude roles and companies that never convert.

Do you connect LinkedIn to our CRM?

Yes. We sync leads to your CRM and, where possible, send offline conversions back to LinkedIn so campaigns optimize for real pipeline.

Can you run account-based marketing (ABM)?

Yes. We upload target company lists and build campaigns around the accounts and buying committees you want to reach.

Do you create LinkedIn ad creative?

Yes, including founder-led thought leader ads, document ads and short video.

Do I own my ad account?

Yes. The account, conversion setup, audiences and data are created in or transferred to your ownership. If we part ways, you keep everything.

How much does management cost?

It depends on your goals and ad spend, so management is quoted after your free audit. If you want the leaks fixed first, the Campaign Fix Sprint is scoped from your audit and credited toward your first month.

Do you create the ads and landing pages?

Yes. Copy, graphics, video and landing pages are made in-house, so the ad and the page tell the same story.

Do you work in our time zone?

Yes. We work with clients worldwide and set overlap hours in your time zone, with a shared Slack channel and weekly calls.

Free LinkedIn Ads audit

Find out where your LinkedIn Ads budget is leaking.

A senior media buyer reviews your account, tracking and landing pages, then shows you exactly where money is being wasted.

You'll get:

  • 3–5 leaks, ranked by wasted spend
  • A tracking and conversion health check
  • Quick wins you can apply today
  • A recommended next step, if any
Our promiseIf we don't find at least 3 leaks, it costs you nothing.
  1. 01

    Share access or screenshots

    Read-only access is enough. Screenshots work too.

  2. 02

    We review your account

    Within 24–48 business hours.

  3. 03

    30-minute walkthrough

    Findings and next steps. No sales pitch.

Step 1 of 2

Step 1
What can we help with?
Which platforms do you run? (select any)

Takes 2 minutes. We reply within 24 business hours. No sales pitch.

Your next step

Every month the leaks stay open, you pay for clicks that never become customers.

The audit is free, takes two minutes to request, and you keep the findings either way.

Get my free LinkedIn Ads audit

3–5 leaks found, or it costs you nothing.

From the playbook

Fix a leak yourself this week.

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